Creating backlinks is one of the most important factors for Search Engine Optimization. Most Webmasters and website owners spend hundreds and thousands of dollars just to create incoming hyperlinks to their websites hoping that their websites will increase in ranking due to the external links. I will share with you how you can build effectively links to your websites in this article so that you can easily apply this concept to your Internet business and have a highly optimized website for Search Engines like Google and Yahoo.
One excellent way to create backlinks is to get from authority sites. These links are considered highly trusted assets in Search Engines algorithm. If you are in certain professional association, it is easier to get the association to link to your site. Besides professional associations, you can also ask for links from other service clubs or networking groups if you are part of them. I find that one effective method of creating backlinks is to have one of the bloggers who is in your industry to talk about you. This is easier if you have something valuable to share in his / her blog. This method is highly effective especially if that person is perceived as an expert in the industry.
The other links building technique that I recommend is to participate in forums that relates to your industry. For example, if you are a Web Developer, you may find that the SitePoint forum is a great platform to share your expertise and also build up your reputation over time. At the same time, you can also include signatures in such forums to serve as a link back to your site. This way, you are already building highly relevant links to your site. Another way is to submit your site or services to niche directories. These directories do not accept all kind of sites, instead, they are very specialized in what they want. You can search using Google to locate such directories so that you can add your site to their listing.
With more and more people blogging, this platform also serve as an excellent way for you to create quality backlinks to your sites. One technique you can use is to participate as a guest blogger and blog for someone else. This is a win-win situation because it not only help that blogger to create value to the readers, it also increases your visibility as well. This way, more people will know about you.
The last method you can use is the article submission. You can also write articles and submit to directories for publication. Most article writers will include a link back to their sites at the very bottom of the article. This method may not be the best link building strategy but it will help your site gain some link popularity at the very minimum.
Building links is not a short term strategy or ‘do it once’ kind of thing. In order to achieve high and stable ranking across all Search Engines, you must be able to build links consistently and for long term.